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With a career spanning more than two decades Tiffany N. Smith-Anoa’i has emerged as one of the most influential and valued professionals in the arena of Diversity and Communications within the entertainment industry.
Smith-Anoa’i currently serves as Vice President, Entertainment Diversity & Communications for CBS Television, charged with the development and execution of communications strategies for diversity initiatives and programs throughout the entire corporation.
Acting as a liaison, Smith-Anoa’i works with national multi-ethnic media coalitions, creative executives and casting directors from the CBS Network & Studio to insure diverse talent is represented both in front of and behind the camera.
Smith-Anoa’i also maintains relationships with organizations representing diverse talent and engages in open, constant dialogue with agencies, guilds and established workshop/fellowship programs in the development of innovative methods designed to cultivate diverse talent.
Her jurisdiction includes the annual “CBS Diversity Symposium” and the “CBS On Tour Mentoring Program,” where executives visit schools to educate and encourage students interested in careers within the entertainment industry.
In addition to her executive duties, Smith-Anoa’i, who first joined CBS Entertainment in 2000 as a Senior Publicist for primetime series, continues to draw upon her background and expertise as a network publicist on various projects and network specials, including the annual Grammy Awards®.
Prior to her work at CBS, Smith-Anoa’i was responsible for all aspects of publicity and promotions for Image Public Relations. There, she took on a multitude of projects, including organizing the global press outreach for “Sinbad’s Soul Music Festival.”
Preceding her position at Image Public Relations, Smith-Anoa’i worked for NIKE, Inc. where she launched their NIKETOWN stores in, Los Angeles, New York and San Francisco.
Smith-Anoa’i continues to be dedicated to her community and several charities, including Big Brothers, Big Sisters and the Make-A-Wish Foundation. She also maintains a close relationship with her alma mater, Howard University, where she graduated with honors from the School of Communications. In 2013 Howard University presented her with the “Global Visionary Award” for Outstanding Leadership in Diversity and Communications.
She currently resides in her home town of Los Angeles with her husband Reno J. Anoa’i and their daughter.
